This image was shot for the RC campaign, this one appeared on a
double-spread layout and billboard. The original
image consisted of the bottle and the glass only, excluding the
glasses and the icebowl, a nearly square image.
Week after the image was shot the art director called and said they
had changed the layout and that this image was
going to be used as a laporello and on a billboard, so we had to
redesign it.
The new layout also called for the glasses, so we painted the glasses
in, shot the icebowl and combined it into the
existing image and added the reflections of the liquid on the chrome
parts.
The splash is also a fake, we created it using the liquid brush of
the Painter software plus some retuoching and
additional colouring.